About Us

Our Story

Coeur is a purpose-driven leather goods company that exists to elevate the standard of luxury through responsibility, traceability, and intention. We prioritize ethically sourced materials, thoughtful local production, and minimizing our impact at every step.

We create products that honor the planet and its inhabitants, elevate everyday life, and invite a more meaningful relationship between people, their belongings, and the stories behind them.

In today’s world, the connection between consumer and product has become increasingly distant, shaped by complex global supply chains and opaque industry practices that leave people disconnected from how and where their items are made. We aim to close that gap by offering products that can be traced back to farm level, as well as providing insight into our sourcing, production, and post-purchase care.

We take pride in partnering with incredible American businesses at every step of our supply chain. We work with American farmers, tanneries, manufacturers, and more.

The name Coeur derives from founder Deanna Crevecoeur’s name and translates to heart in French. It represents the love and intention that goes into each design, and the love for our planet. Her hope is that anyone wearing Coeur feels connected to the conscious process of crafting these products.

The company is based in Connecticut and all products are manufactured in New York City.

Meet the Team

Deanna Crevecoeur

founder & CEO

Deanna Crevecoeur is the founder and CEO of Coeur. She studied production management, and ethics & sustainability at the Fashion Institute of Technology. Her design background spans over 10 years. Outside of Coeur, Deanna enjoys staying active, spending time in nature, reading, and completing sudoku puzzles. Constantly on the go, the Geneviève Hobo Bag serves as her everyday staple, carrying everything she needs from meetings and factory visits to weekend adventures.

Danielle Crevecoeur

cofounder & CTO

Danielle Crevecoeur is the cofounder and CTO of Coeur. She is an engineer and studied Computer Science and Engineering at the University of Connecticut. Her career and interests lie at the intersection of technology and design, with a passion for fashion, sustainability, and thoughtfully designed technology. Outside of Coeur, Danielle enjoys thrifting, playing tennis, and trying new recipes. Her favorite bag is the Joséphine tote. It is her everyday work bag and she loves its elegantly structured shape.

Maisie Li

Head of Marketing

Maisie Li serves as the Head of Marketing at Coeur. An alumna of University of North Carolina Kenan-Flagler Business School, she is passionate about brand-building and shaping visual and physical spaces that move people. Off the clock, Maisie can be found playing music, reading, writing, traveling, and basking in the sun. Her go-to piece is the Anaïs bag, loved for its slouchy-chic design and ability to slip in a good book.